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Watchdog proposes lifting of ban on discounted baby milk sales;

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November 8, 2024

There was some initial resistance when they heard they’d have to use an online form but once their mind had made up its mind they understood. They went ahead anyway though with this plan for which there had already been much anticipation amongst other respondents – an alternative way of offering information and services which may or may not meet users’ requirements and preferences for accessibility is also explored in greater depth by other contributors of online forms for registration on these portals. Government watchdog has recommended lifting restrictions on baby milk discounts and promotions so as to stop parents paying too much for formula, according to their recent recommendation from government watchdogs. Price controls remain an option; according to these government agencies parents have for too long “shouldered the costs” associated with market fluctuations by paying over the odds for formula prices increases. In its interim report, the Competition and Markets Authority (CMA) noted the need to shake-up the baby milk industry to assist those struggling to afford its costs. “We’re concerned many parents opt for more costly products thinking that higher costs correlate to greater quality for their baby,” stated CMA chief executive Sarah Cardell. Just two companies — Danone’s Aptamil and Cow & Gate brands as well as Nestle’s SMA — control most of the UK market. Report findings revealed that prices of baby formula in the UK had seen prices jump 18-36% between December 2021-2023 depending on brand, with savings for parents reaching up to PS500 over their baby’s first year by switching to lower priced brands – this report notes. Furthermore, Nestle was approached for comment.

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