Accor turns into the “Primary Companion” of the Artwork Explora Pageant

On the opening of the Artwork Explora Pageant in Marseille’s Vieux-Port, Frédéric Jousset, Founder & Chairman of Artwork Explora and Sébastien Bazin, CEO & Chairman of Accor, introduced the signing of a three-year partnership between the Artwork Explora Basis and Accor. In consequence, Accor, a world-leading hospitality group, has turn out to be the principle accomplice of the Artwork Explora Pageant, an modern and open-access cultural occasion designed world wide’s first museum boat, which is able to journey to fifteen international locations within the Mediterranean between now and 2026.

Sébastien Bazin, Chairman & CEO of Accor, mentioned, “Cultural dialogue, innovation and generosity are the important thing values that we share with the Artwork Explora Basis. Accor is proud to turn out to be the main accomplice of the Artwork Explora Pageant and to supply a platform to native artists by making artwork accessible to a large viewers freed from cost. With the world’s first museum boat, which is able to journey to fifteen international locations, we’re reaffirming our dedication to native communities and can focus, at every stopover, on involving our Heartists^® who work day-after-day from the center and with an artist’s soul to create the hospitality of the longer term.”

Frédéric Jousset, Founder & Chairman of Artwork Explora, provides, “It’s clear that artwork makes us all higher individuals, that it’s good for us, that it arouses our curiosity, broadens our horizons and challenges our prejudices. It’s a automobile for selling integration and social cohesion. We created Artwork Explora in 2019 with the purpose of combatting the cultural divide and making artwork accessible to as many individuals as doable, by proposing modern tasks which are open to all. I’m delighted by our long-term partnership with Accor Group and I want to specific my huge gratitude to Sébastien Bazin and his groups for his or her confidence in and dedication to us. Collectively we’ll provide an unrivalled, joyful and rewarding expertise, by showcasing abilities from all of the international locations visited.”

The partnership between Accor and the Artwork Explora Pageant will notably leverage ALL – Accor Stay Limitless, the Group’s reservation platform and loyalty program. This partnership will probably be structured round a number of pillars:

Lengthy-term assist selling entry to tradition

As a dedicated firm, Accor is conscious of the problems promoted by the Artwork Explora Basis, acknowledged as performing within the public curiosity and whose mission is to make artwork accessible to as many individuals as doable. Its flagship venture, the Artwork Explora Pageant, goals to offer, freed from cost, an unrivalled cultural expertise primarily based on the world’s first museum boat, notably to younger individuals, exhibition areas on quays and a program of stay performances created at the side of artists and cultural establishments from every nation visited. Accor has made a long-term dedication to the Artwork Explora Basis to assist this worthwhile and academic worldwide venture, which echoes with its CSR commitments.

Mobilizing Accor groups and staff in 15 international locations

At each stopover, the Group’s inns and their groups will probably be mobilized to participate within the Artwork Explora Pageant to welcome most of the people, college kids and organizations. Cultural experiences will probably be delivered within the inns the place artists invited to the pageant will probably be accommodated. Workers from the 15 international locations concerned on this three-year partnership will due to this fact assist to showcase the Group’s abilities and their experience.

Unforgettable moments for members of the ALL – Accor Stay Limitless loyalty program

The Group’s loyalty program and reservation platform, ALL – Accor Stay Limitless, will provide its members unique experiences in 15 of the Artwork Explora Pageant’s stops. They’ll have the ability to burn their Reward factors to attend Limitless Experiences, together with packages with invites to official openings (cocktail receptions, live shows), passes to attend the Pageant line-up in addition to lodging in Accor model inns.